Welcome to the EGGhead Forum - a great place to visit and packed with tips and EGGspert advice! You can also join the conversation and get more information and amazing kamado recipes by following Big Green Egg to Experience our World of Flavor™ at:
Facebook  |  Twitter  |  Instagram  |  Pinterest  |  Youtube  |  Vimeo
Share your photos by tagging us and using the hashtag #BigGreenEgg.

Want to see how the EGG is made? Click to Watch

OT: Looking For Feedback

CTMike
CTMike Posts: 3,775
in EggHead Forum
So as I have mentioned before, I am starting up a catering side gig to hopefully allow the wife to retire in 2 years. With that in mind, a friend graciously designed a logo for me, for the cost of some brisket. The name "Goin' Deep" is a nod to my time spent prowling the world's oceans while breathing amine and recycled farts onboard submarines.

Anyhow, I would appreciate some feedback on the logo.


MMBGE / Large BGE / XL BGE (Craigslist Find) / SF30x80 cabinet trailer - "Ol' Mortimer" / Outdoor kitchen in progress.  

RECOVERING BUBBLEHEAD
Southeastern CT. 
· Share on FacebookShare on Twitter

Comments

  • bgebrent
    bgebrent Posts: 19,636
    I like it brother. Not a marketing pro, but it looks good to me.
    Sandy Springs & Dawsonville Ga
    · Share on FacebookShare on Twitter
  • Killit_and_Grillit
    Killit_and_Grillit Posts: 4,326
    edited February 2017
    It looks great. 

    Just a thought, if you're going with the military theme from your time, what if you did the look of a long barrel smoker that has some features of a sub?

    (I know how much of an a$$ pain it is to change a logo after sending it to a designer. I had to do it twice with my company last year...so this was not mentioned on a whim. This one looks great. Full disclosure, my brain went somewhere else when it said go deep. I didn't see any fishing gear so I just assumed  ;))

    "Brought to you by bourbon, bacon, and a series of questionable life decisions."

    South of Nashville, TN

    · Share on FacebookShare on Twitter
  • CTMike
    CTMike Posts: 3,775
    Thanks Brent. The friend that did the work has a degree in Marketing, and Graphics Design. I leaned heavily on his knowledge and insight.
    MMBGE / Large BGE / XL BGE (Craigslist Find) / SF30x80 cabinet trailer - "Ol' Mortimer" / Outdoor kitchen in progress.  

    RECOVERING BUBBLEHEAD
    Southeastern CT. 
    · Share on FacebookShare on Twitter
  • SGH
    SGH Posts: 28,989
    CTMike said:
    The name "Goin' Deep" is a nod to my time spent prowling the world's oceans while breathing amine and recycled farts onboard submarines.

    You should try Triox/Trimix, Heliox, and Nitrox. They are much more tolerable than amines and farts. Trust me on this one brother. 

    Location- Just "this side" of Biloxi, Ms.

    Status- Standing by.

    The greatest barrier against all wisdom, the stronghold against knowledge itself, is the single thought, in ones mind, that they already have it all figured out. 

    · Share on FacebookShare on Twitter
  • SGH
    SGH Posts: 28,989
    As far as the logo, looks great to me brother.  

    Location- Just "this side" of Biloxi, Ms.

    Status- Standing by.

    The greatest barrier against all wisdom, the stronghold against knowledge itself, is the single thought, in ones mind, that they already have it all figured out. 

    · Share on FacebookShare on Twitter
  • CTMike
    CTMike Posts: 3,775
    edited February 2017
    Killit_and_Grillit said:
    It looks great. 

    Just a thought, if you're going with the military theme from your time, what if you did the look of a long barrel smoker that has some features of a sub?

    (I know how much of an a$$ pain it is to change a logo after sending it to a designer. I had to do it twice with my company last year...so this was not mentioned on a whim. This one looks great. Full disclosure, my brain went somewhere else when it said go deep. I didn't see any fishing gear so I just assumed  ;))
    I thought about a sub shaped silhouette with smoke coming out of the sail, to appeal to the military submarine community around where I live, but I didn't want to confuse the core business I'm trying to promote.

    I also went with "Goin' Deep" to allow all the gutter minded folks to interpret however they wish.
    MMBGE / Large BGE / XL BGE (Craigslist Find) / SF30x80 cabinet trailer - "Ol' Mortimer" / Outdoor kitchen in progress.  

    RECOVERING BUBBLEHEAD
    Southeastern CT. 
    · Share on FacebookShare on Twitter
  • CTMike
    CTMike Posts: 3,775
    SGH said:
    CTMike said:
    The name "Goin' Deep" is a nod to my time spent prowling the world's oceans while breathing amine and recycled farts onboard submarines.

    You should try Triox/Trimix, Heliox, and Nitrox. They are much more tolerable than amines and farts. Trust me on this one brother. 
    I have dove once on Triox, but typically just stick to straight old-fashioned Scuba.
    MMBGE / Large BGE / XL BGE (Craigslist Find) / SF30x80 cabinet trailer - "Ol' Mortimer" / Outdoor kitchen in progress.  

    RECOVERING BUBBLEHEAD
    Southeastern CT. 
    · Share on FacebookShare on Twitter
  • CTMike
    CTMike Posts: 3,775
    SGH said:
    As far as the logo, looks great to me brother.  
    Thanks Scotty. I pick up my SF on 11MAR, I'm so excited I'm shaking like a heroin addict needing a fix. I will tell Paul you said Hi.
    MMBGE / Large BGE / XL BGE (Craigslist Find) / SF30x80 cabinet trailer - "Ol' Mortimer" / Outdoor kitchen in progress.  

    RECOVERING BUBBLEHEAD
    Southeastern CT. 
    · Share on FacebookShare on Twitter
  • Killit_and_Grillit
    Killit_and_Grillit Posts: 4,326
    @CTMike well give the pig a pirate patch or upside down SGT stripes and looking in a periscope (or whatever you Navy guys do in those little spaces...I tried not to, all my Army training said poke the bear)

    "Brought to you by bourbon, bacon, and a series of questionable life decisions."

    South of Nashville, TN

    · Share on FacebookShare on Twitter
  • CTMike
    CTMike Posts: 3,775
    MMBGE / Large BGE / XL BGE (Craigslist Find) / SF30x80 cabinet trailer - "Ol' Mortimer" / Outdoor kitchen in progress.  

    RECOVERING BUBBLEHEAD
    Southeastern CT. 
    · Share on FacebookShare on Twitter
  • paqman
    paqman Posts: 4,991
    WeberWho said:
    I like the logo. The only suggestion would be to eliminate the year. This could possibly turn off potential clients as they see someone who might not be experienced as you are new. I know this has nothing to do with your food or talent but something you might want to consider. Just a thought 
    +1

    ____________________
    Entrepreneurs are simply those who understand that there is little difference between obstacle and opportunity and are able to turn both to their advantage. •Niccolo Machiavelli
    · Share on FacebookShare on Twitter
  • Smokin_Trout
    Smokin_Trout Posts: 506
    I find it a little distracting with all of the 'rustic' marking. If it were mine, I would want to see a side by side comparison with the original and one with half the marks.
    I would think about adding some thing there to show you were in the military, it's good marketing for those that support you guys. 
    · Share on FacebookShare on Twitter
  • Focker
    Focker Posts: 8,364
    edited February 2017
    Looks good.  Really like the hog and flame, with the flames making the legs.
    A little color wouldn't hurt.
    Pink for the hog, orange for the light part of the flame.

    Or B in red, B white, and Q blue.

    Brandon
    Quad Cities
    "If yer gonna denigrate, familiarity with the subject is helpful."

    · Share on FacebookShare on Twitter
  • Photo Egg
    Photo Egg Posts: 12,137
    WeberWho said:
    I like the logo. The only suggestion would be to eliminate the year. This could possibly turn off potential clients as they see someone who might not be experienced as you are new. I know this has nothing to do with your food or talent but something you might want to consider. Just a thought 
    Great point, the year could always be added in the future.
    Thank you,
    Darian

    Galveston Texas
    · Share on FacebookShare on Twitter
  • JohnInCarolina
    JohnInCarolina Posts: 35,380
    Looks good to me Mike!
    "I've made a note never to piss you two off." - Stike

    "The truth is, these are not very bright guys, and things got out of hand." - Deep Throat
    · Share on FacebookShare on Twitter
  • HeavyG
    HeavyG Posts: 10,380
    Nice. I like the monochrome look.

    If you were inclined to add color I would just color the flames and leave it at that.

    I'd make the font size of "Goin' Deep" a skosh bigger and a bit bolder.
    “Reality is that which, when you stop believing in it, doesn't go away.” ― Philip K. Diçk




    · Share on FacebookShare on Twitter
  • lousubcap
    lousubcap Posts: 37,822
    Submarines once...  looks good here but certainly some options to consider above.  Best of luck with the catering and that SF road-trip is just around the corner.
    Louisville; Rolling smoke in the neighbourhood.  Life is too short for light/lite beer!  Seems I'm livin in a transitional period. CHEETO (aka Agent Orange) makes Nixon look like a saint.  
    · Share on FacebookShare on Twitter
  • JethroVA
    JethroVA Posts: 1,251
    Agree with Heavy - increase the size of Goin' Deep.   You can also have several different "treatments" of the logo including colors, reverse images, etc. for different purposes. When using colors, pick some and stick with them and incorporate them into your brand via website, promotional materials, menus, etc.  Also consider a SMALL FONT website address or phone# at the bottom.  Make it easy to contact you.  (20+ years VP sales and marketing here). 
    Richmond and Mathews County, VA. Large BGE, Weber gas, little Weber charcoal. Vintage ManGrates. Little reddish portable kamado that shall remain nameless here.  Very Extremely Stable Genius. 
    · Share on FacebookShare on Twitter
  • YEMTrey
    YEMTrey Posts: 6,839

    I think this infringes on copyrights established by The NC Butt Blast.  Something about the phrase “GOING DEEP” and a pig on the logo gave me an initial Deliverance thought.  I think it needs to reflect more of a military theme if you’re going to keep that name.  Customers may get the idea that you love your pigs a little too much! 

    Steve 
    XL, Mini Max, and a 22" Blackstone in Cincinnati, Ohio
    · Share on FacebookShare on Twitter
  • The_Stache
    The_Stache Posts: 1,153
    I've always heard that the more human like and happy the pig looks, the better the 'Q... Obviously, from viewing and meeting many of the inmates here, the happy human pig image is pure fallacy! =)

    What @WeberWho said on the year!
    Kirkland, TN
    2 LBGE, 1 MM


    · Share on FacebookShare on Twitter

Categories