At Eggfest 2000 I was talking with some of the crew and fire starting came up. I haven't seen anything in the Forum about a product like this and I had promised I would post something about it.
It's called One MAtch Gelled Fire Starter, it is:
"Clean, no fumes...Environmentally safe...Oderless, smokeless...Will not flare up..."
It's made for pellet stoves and is essentially jellied alcohol. I alternate back and fourth with the little square thingees and this stuff. It comes in a squirt bottle and all ot takes os a couple of gentle squirts in the center top of the lump and stand back.
Stuff works great!
Made by Rutland Products
PO Box 340
Rutland, VT 005702-1078
There's a CODE 49Q
Hope this was some help.